Client Engagement: Connect with clients as an advertising account manager, utilizing strong prospecting skills to identify new opportunities.

Campaign Development: Develop and execute comprehensive advertising campaigns that align with the organization’s marketing objectives and

target audience, demonstrating an understanding of the digital end-to-end processes.

Performance Analysis & Marketing Advice: Work with clients to analyze their advertising campaign effectiveness and offer marketing advice, leveraging digital research to understand buyer personas and industry influences.

Web Communication: Connect with clients on web calls to create and optimize PLA ad campaigns, using strong video engagement.

Analytics & Metrics Tracking: Monitor and analyze ad campaign performance using analytics tools, tracking key metrics like click-through rates, conversion rates, and return on ad spend, showcasing agility and adaptability to market changes.

Budget Management: Understand and manage budgets for ad campaigns, ensuring cost-effective utilization of resources and maximizing ROI, aligned with the execution of the digital sales strategic mission.

Strategy Discussion & Consistency: Discuss new strategies to ensure campaign performance remains consistent, demonstrating adaptability and the ability to work as part of a cross-functional team.Report Analysis & Recommendations: Analyze reports and offer suggestions to enhance campaign effectiveness, curating digital content and leveraging digital networking to elevate seller status to a subject matter expert